K2 Skis & Snowboards was founded in 1962 in Vashon Island, Washington, USA, by brothers Bill and Don Kirschner. The company started as a fiberglass ski manufacturer, producing a revolutionary ski design that featured a torsion box construction, which became the industry standard. In 1976, K2 introduced the first high-performance ski boot, which further cemented their reputation as an innovative company.
Over the years, K2 has continued to push the boundaries of ski and snowboard design, introducing new technologies such as the Triaxial Braiding process and the Rocker profile, which have become industry standards. K2 has also been at the forefront of freestyle skiing and snowboarding, sponsoring some of the most talented athletes in the world and producing gear specifically designed for park and pipe riding.
In addition to their focus on innovation, K2 has also been committed to sustainability and social responsibility. The company has implemented environmentally-friendly manufacturing processes and has partnered with organizations to protect mountain ecosystems and promote outdoor recreation.
Today, K2 Skis & Snowboards continues to be a leading brand in the industry, offering a wide range of equipment for skiers and snowboarders of all levels. Their commitment to innovation, sustainability, and community has made them a trusted and respected name in the skiing and snowboarding world.